Josese Cagica, who grew up in a family passionate about food, was inspired to pursue a culinary career and open his own bakery. He recently showcased his business at the Miss Hibiscus Festival, where he also had the opportunity to employ young people from Nadera, offering them a chance to earn a good income.
Cagica described his experience at the festival as unique, particularly as he introduced new pastries that he hopes will become popular in the area. He emphasized that events like the Hibiscus Festival allow business owners to enhance their visibility and improve their market representation.
In addition to building his brand, ‘The Cake Lab,’ Cagica remains committed to supporting the youth of Nadera through job opportunities. He is motivated by the festival’s spirit and aims to give back to the community, aspiring to improve both his own living standards and those of the young people he meets. He acknowledges the unwavering support from his family and friends as a significant source of strength.
His business has gained traction, receiving local orders as well as requests from Australia, New Zealand, the UK, and Africa. Despite facing challenges, Cagica views this phase of his career as more of a blessing than a burden.