Fiji's Media: Bridging Divides or Deepening Divisions?

Fiji’s Media Transformation: A Call for Inclusivity and Truth

Fiji’s media landscape has come under significant scrutiny for its historical role in misrepresenting key issues, leading to social divisions and a lack of inclusivity. Dr. Shailendra Singh, an Associate Professor of Journalism at the University of the South Pacific (USP), highlighted these concerns, particularly as they relate to sensitive topics such as land use and population trends. These issues, he argues, have fueled mistrust among Fijians, exemplified by the events surrounding the 1987 coup, which arose from fears of land loss among indigenous Fijians.

Dr. Singh’s critique references a long history of media misrepresentation in Fiji that traces back to colonial times, where media narratives were often utilized to enforce division. He noted that such practices have regrettably continued even following Fiji’s independence. In emphasizing the media’s crucial role in building a more inclusive society, Dr. Singh is advocating for a transition towards factual, responsible journalism that could bridge societal gaps.

This call for change aligns with sentiments expressed by media professionals like Fred Wesley, the editor-in-chief of The Fiji Times. Wesley has highlighted the necessity of cultivating a culture of acceptance and dialogue to support media freedoms, acknowledging that despite Fiji’s diverse culture, issues of intolerance continue to persist.

A sign of optimism comes with the recent repeal of the Media Industry Development Act, which had imposed restrictions on press freedoms for the last decade. This legislative change is viewed as an opportunity for transformation within Fiji’s media landscape. Journalists and experts are looking forward to a media environment that prioritizes transparency and the representation of diverse voices, all of which can help create a more inclusive society.

Engaged discussions regarding media practices in Fiji suggest a hopeful outlook for journalism in the nation, potentially leading to greater understanding and acceptance among its various communities. The commitment to improving media representation is crucial, not only for fostering social cohesion but also for empowering citizens to engage critically with information.


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