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Illustration of Letters to the Editor | January 16 2025

Fiji’s Landowners Ditch Sugarcane for Profitable Ventures

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Landowners in Fiji, particularly from the Western region, are increasingly steering away from Agricultural Leases (ALs) in favor of more lucrative ventures like tourism and real estate. This trend is fueled by developers eager to acquire land from declining sugarcane communities, exacerbated by the younger generation’s waning interest in sugarcane farming. The industry struggles with low profitability, labor-intensive practices, and an evolving global sugar market, collectively signaling a potential decline in traditional sugarcane agriculture.

Comments from residents emphasize the need for viable alternative agricultural practices to balance the economic transition. The shift towards more profitable developments indicates a changing land-use landscape, which could harm Fiji’s established agricultural sector while potentially bringing economic benefits through increased tourism and real estate investments.

This scenario mirrors previous reports highlighting the need for sustainable practices within Fiji’s agricultural framework, encouraging collaboration among landowners and the government to ensure food security and economic resilience amid these changes. It stands as a reminder of the importance of adapting to modern market demands while preserving the country’s agricultural heritage.

In a hopeful light, this transition offers an opportunity for innovation within Fiji’s agricultural landscape, prompting stakeholders to explore sustainable practices that can coexist alongside the growth of other industries. Collaboration among communities, landowners, and policymakers may lead to a revitalization of the agricultural sector, ensuring that Fiji’s rich agricultural history remains vital in a changing economic climate.


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