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Illustration of Cabinet endorses Asian Development Bank Study on the Economic Impact of Film and Television Production in Fiji

Fiji’s Film Industry: A New Economic Powerhouse?

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The Cabinet has approved a study by the Asian Development Bank that assesses the economic effects of film and television production in Fiji. The report suggests implementing more thorough analyses and developing strategic public policies to bolster the rapidly growing audio-visual industry in the region.

Fiji is increasingly recognized as a vibrant center for film production, attracting diverse projects that highlight the nation’s rich culture and stunning landscapes to audiences around the world. Supporting and promoting Fiji’s audio-visual sector is a key focus for the government as outlined in the National Development Plan for 2025-2029, considering the industry’s significant contribution to the nation’s economy.

This endorsement indicates a strong commitment from the government to further elevate Fiji as a destination for film and television, fostering economic growth and enhancing its global cultural presence. It is a hopeful step toward harnessing the potential of the audio-visual industry, promising to provide new opportunities for local talent and businesses alike.

In summary, the Cabinet’s support for the Asian Development Bank’s study marks a pivotal moment for Fiji’s film industry, aiming to create strategic frameworks that nurture and expand this burgeoning sector.


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