The Fijian government is working to revitalize its cocoa industry, which the Minister for Agriculture, Vatimi Rayalu, believes could significantly benefit the nation’s economy. He emphasized the potential for the industry to return to its former glory from three decades ago, when it contributed approximately $22 million annually.
During a visit to the Fiji Rice Limited mill in Dereketi, Macuata, Mr. Rayalu expressed confidence in the cocoa sector’s recovery. He highlighted his recent visit to the Wasawasa Chocolate Factory in Savusavu, reiterating the importance of partnerships with companies like this one in the revival effort.
Mr. Rayalu encouraged increased participation from individuals and businesses in high-value commodities. When asked about the locations of chocolate factories that process dry cocoa beans, he noted that they are primarily situated on both Viti and Vanua Levu islands.
He attributed the previous success of the cocoa industry to the nucleus and pilot projects established years ago. Mr. Rayalu acknowledged that the decline in cocoa prices on international markets led the previous government to neglect this industry, a decision he deemed a significant error.
The current revival initiative involves collaboration between the ministry and farmers to boost cocoa production. Mr. Rayalu affirmed that enhancing local cocoa production aligns with the government’s goals of supporting added value products. He noted that while the local cocoa industry currently meets domestic demand, it has not yet ventured into exports. He believes that strengthening this sector could provide substantial income opportunities for farmers and their communities.