The Fiji Rugby Union (FRU) is urged to develop a solid business plan to enhance the Flying Fijians’ chances of securing a Rugby World Cup title. In an interview with FijiNikua magazine, Fiji Rakavi Football Union Limited (FRFUL) chairman John Sanday emphasized the need for strategic financial stability to better position the national team. Having previously qualified for three Rugby World Cup quarterfinals with limited resources, Sanday believes that Fiji possesses abundant talent, fitness, and determination.
“Our ultimate goal is to win the Rugby World Cup,” Sanday stated in the December edition of FijiNIKUA, highlighting the necessity to transition from minimal resources to a robust business model that supports success. He expressed that stabilizing FRU’s finances, improving governance, and increasing revenue streams are critical steps forward. To facilitate this, Sanday announced plans to establish board sub-committees tasked with specific projects, which will be revealed in early 2025.
Additionally, Sanday recognized the need for a players’ association to better represent athlete interests within the FRU to enhance player outcomes. This association may include a representative on the board, ensuring that player voices contribute to the decision-making process.
The board also intends to assess the FRU’s staff structure to align with global rugby shifts and elevate Fiji Rugby to a tier one status. The proactive measures outlined by Sanday reflect a commitment to improving the organization and its representatives on the international stage.
In summary, the FRU is taking steps to strengthen its foundation and governance in preparation for future challenges on the rugby field, ultimately aiming for World Cup glory with a strong support structure in place.
This proactive approach holds great promise for the future of Fijian rugby, as establishing a solid foundation can pave the way for sustained success in the sport.
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