The Ministry of Trade is actively engaging with Chinese investors to enhance the value of timber products that Fiji exports to China. Permanent Secretary for Trade, Shaheen Ali, has expressed interest in encouraging these investors to establish operations in Fiji, focusing on adding value to local timber sources, including mahogany, pine, and native varieties. This strategic move aims not only to cater to the growing Chinese demand for fine furniture but also to elevate the overall quality and market appeal of Fijian timber products.
Currently, trade between Fiji and China stands at approximately $1 billion, with Fiji exporting a range of products such as wood chips, mineral water, fish, and various types of timber. Meanwhile, Fiji imports numerous goods including tires, automobiles, preserved fish, and electronics.
The Ministry has identified additional Fijian products that hold potential for export to China, including precious stones, pearls, and beauty care items, among others. Ali emphasized the importance of increasing direct trade by confirming existing flight routes to Hong Kong and plans for future flights to Mainland China, which could further bolster economic exchange between the two nations.
This initiative could not only strengthen Fiji’s economic prospects but may also foster sustainable business opportunities for both local and international investors. By looking to create a robust market for Fijian timber in China, it opens doors to innovation, job creation, and a lasting partnership that can benefit both countries.
The prospect of enhancing Fiji’s exports while catering to a specific market need presents an optimistic future for the trade relations between Fiji and China.
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