Women in the village of Lawai are currently engaged in pottery work, producing handcrafted items. Many of these artisans are experiencing a resurgence in their craft, as they focus on effectively utilizing the land around them to generate income through their pottery sales.
The women’s group, known as the ‘Naboumasi-masi Pottery Club’, has been highlighted by its leader, Makelesi Adivugalei. She noted that in the past, artisans primarily practiced their trade outside and lacked proper facilities for protection from the elements.
Makelesi has been actively involved in the community since her wedding in 1979, when she began participating in pottery-making, which has been her passion ever since. One particular woman from Tailevu, who also married into Lawai, has been inspired by the local potters, culminating in the establishment of a sustainable workshop for production.
The women have started selling their pottery to nearby hotels, particularly in Sigatoka, after initially crafting their wares from a modest space. Now, they have a dedicated facility for their work, which allows them to showcase their achievements to visitors who come to observe their craftsmanship.
Currently, there are 22 active members in the pottery club. Among them, five older women have been working for over 70 years, contributing to the community’s reputation for excellent pottery that benefits those in the surrounding areas.
Makelesi emphasized that the women specifically use specific types of clay that thrive near their village. The clay is abundant in their region, enabling a variety of products—from ovenware to decorative items, such as vases and small sculptures.
She stressed that their craftsmanship not only produces high-quality products but also serves as a crucial source of income for their families, local community, and the nation. The women often travel to hotels to promote their pottery, allowing them to further establish their presence and reputation in the craft.
Makelesi noted the importance of continually innovating their handicraft to ensure sustainability and economic benefit, inspired by the legacy of their elders.
“There’s nothing we can’t achieve together,” she remarked, encouraging the women to work diligently, making sure they remain relevant and successful.
After each month, earnings from their sales are pooled together to support various community projects, including religious and development initiatives aimed at enhancing the lives of local women and their families.
Makelesi has also appealed to the government for additional support to assist the women in the larger villages, emphasizing the need for resources that enable them to thrive in their craft.
In closing, she encouraged the youth to seriously pursue education and skills development to bring about positive changes, noting that a lack of education remains a significant barrier to achieving financial independence.