Punjas has introduced a new 100 percent vegetarian snack called Zeera Bites, just in time for the Diwali festivities. These savory crackers feature cumin seeds as their primary ingredient and mark the company’s third biscuit launch this year.
Rajesh Punja, Managing Director of Punjas Group, expressed the company’s commitment to quality and tradition, stating, “At Punjas, we always want to create products that reflect our dedication to quality and tradition. With Zeera Bites, we’ve combined taste and health, making it an ideal snack for the whole family, especially during Diwali, when sharing great food with loved ones is so important.”
The bright yellow packaging of Zeera Bites is designed to represent warmth, happiness, and celebration, which resonates with the festive spirit of Diwali. These new snacks will be available in stores starting this week.