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Illustration of It Is Time For A ‘Beach Authority Act’

Cuvu Beach Crisis: A Call for Action and Accountability

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Deputy Prime Minister and Minister for Tourism Viliame Gavoka has raised alarm bells over the alarming condition of Cuvu Beach, urging Fijians to take a hard look at their responsibility towards environmental stewardship. He expressed concern that civic pride seems lacking at Cuvu Beach, highlighting a pressing issue where our stunning natural landscapes are often marred by neglect and carelessness.

Amidst ongoing discussions about climate change as a primary factor in environmental degradation, Gavoka emphasizes that we must acknowledge our shared responsibility in protecting the environment. Growing up near the pristine beaches of the Coral Coast in Nadroga, Mr. Gavoka is committed to promoting accountability and respect for Fiji’s unique marine ecosystem. His recent cleanup initiative at Cuvu Beach, involving local children and community members, shines a light on an issue that has received insufficient attention.

Alongside community efforts, he is championing the proposed “Beach Authority Act,” which aims to establish a legal framework for the management of public beaches in Fiji. This proposal is an essential step towards addressing the ongoing challenges of waste disposal and environmental harm, suggesting that community-led cleanups alone may not be sufficient.

The article poignantly highlights that our beaches are integral to Fiji’s cultural identity and overall well-being. For the iTaukei people, their marine environment is sacred and vital for sustenance, embedding a deep-rooted sense of responsibility towards these natural resources. The call for a Beach Authority Act should be viewed as more than just policy—it’s a strategy to enhance the quality of life for all Fijians.

Clean beaches not only support healthy marine ecosystems but are also crucial for maintaining tourism, which is a cornerstone of Fiji’s economy. As visitors are attracted to the serenity and beauty of these shores, preserving this natural beauty ensures the ongoing prosperity of the tourism industry.

All Fijians are urged to adopt responsible waste disposal practices; even small actions, such as properly discarding waste, can significantly reduce pollution and its impact on climate change. There’s a palpable sense of hope that united efforts in establishing the Beach Authority Act, alongside individual actions, can cultivate a culture of environmental responsibility.

By working collectively, Fijians can maintain their beaches as precious natural treasures, ensuring they remain clean, vibrant, and in harmony with nature, enhancing both community health and economic stability. The article serves as a clarion wake-up call for collective action and revitalization of civic pride in preserving Fiji’s beautiful coastlines.


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